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Introduction to Web Analytics with Jim Sterne of eMetrics

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Jim Sterne explains some of the basics of Web analytics. He outlines click-throughs and pageviews, logfiles and pag tags, measuring outcomes, as well as customer attitudes. Training, he says, can be found from vendors as well as from vendor consultant partners.

Author: webmarketingtoday
Length: 05:18
Views: 974
Tags: analytics  ClickTracks  eMetrics  Google  Jim  London  marketing  Ralph  SES  Sterne  web  Wilson  

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